Well, I’m never a big fan of artists selling athletic wear, but Bill T. Jones/Arnie Zanes Dance Company does look cool in this Puma ad. Too bad the song is less than ideal.
[youtube]http://www.youtube.com/watch?v=5x_zOV6z2ls[/youtube]
In a related story of commercialization, the Gap has “commissioned” several past Whitney Biennial artists to sell T-shirts, including such Walker favorites as Kiki Smith, Chuck Close, Jeff Koons, Rikrit Tiravanija, Sarah Sze, Glenn Ligon, Kerry James Marshall, and many more. Having worked at the Gap in high school (I was promoted to Khaki Specialist senior year), this marriage of contemporary art and graphic tees feels like a real homecoming for me.
Apparently, they’re “limited edition.” hmmmm… You can see them all here.
What great moves! It is nice to see a commercial with no computer-generated effects, just all humans lifting humans. I guess this goes into the Momix and Hanes underwear file: http://www.youtube.com/watch?v=Oc_D3fOlg9Y
Also, fyi, the Walker gift shop carries the Gap/Whitney tees. The display just got set up today. Jeff you must have been psychic! All those years at the Walker has given you spidey senses.