As discussed in a post last month the Internet Cat Video Festival is continuing to draw interest and also several “copy cats” around the country. The “Friskies” is one of the #catvidfest inspired events happening today in LA. Its live streaming at 4:30 CST here if you are interested in watching the event.
The commercial variations of the #catvidfest were inevitable, but for us the more interesting outcome is that nearly all of the inquires about re-stagging the original event have come from other museums, art centers and cultural non-profits. Why is this? Its because they understand what the event was and is. They understand the spirit in which it was conceived, the context of the event within the museum and most of all they understand that its not just about watching cat videos from the internet, its about watching cat videos together.
Its not just about the screening either. To be successful its about creating a social space and inviting participation. So you need food and drink, artist projects, music and a few making activities all situated within a comfortable space. Basically its the same formula we have demonstrated for the last three years with Open Field. This is where the future of #catvidfest gets interesting. #catvidfest got peoples attention and also introduced Open Field to a much broader national audience. #catvidfest is our gateway drug. #catvidfest is creating opportunities to plant the seeds of Open Field around the country. We are not only screening the festival by partnering with like minded institutions but raising questions of participation and crowd sourced content, starting versions of Open Field programs like Drawing Club in new cities and spreading a bit of joy.
Thursday night #catvidfest will be featured as part of POP Thursday at the Museum of Photographic Arts in San Diego. Along with the screening MOPA has a full lineup of related events around their first crowd sourced exhibition Soapbox! The Audience Speaks including:
- DIY blending station with North Park’s Coffee & Tea Collective
- Street eats from Stand & Deliver, a MIHO experience
- Garage rock by Wild Wild Wets
- Adult libations from Alchemy Restaurant
- Winning photographs from The App Wars, a Hipstamatic vs. Instagram competition
There is even a contest for your to Submit your favorite cat meme (original or otherwise) for free tickets and drinks! Sounds a lot like Open Field and we are thrilled to partner with MOPA and hopefully learn a bit from each others programming.
This is just the start. We plan to announce the plans for #catvidfest and Open Field for 2013 in the coming weeks. Look for more information soon and as always follow all the action on twitter @openfield