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Insights 2014 Design Lecture Series

  Insights 2014 Tuesdays in March Insights is right around the corner and we have an amazing line up of designers coming to share the thinking, processes, and methods behind their work. We’ve got design legend Lance Wyman (New York), cultural designer Sara De Bondt (London), “conceptual entrepreneur” Martine Syms (Los Angeles), and Sweden’s premier […]

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Insights 2014
Tuesdays in March

Insights is right around the corner and we have an amazing line up of designers coming to share the thinking, processes, and methods behind their work. We’ve got design legend Lance Wyman (New York), cultural designer Sara De Bondt (London), “conceptual entrepreneur” Martine Syms (Los Angeles), and Sweden’s premier graphic designer, Henrik Nygren (Stockholm). After each lecture feel free to stick around and chat with the speaker and fellow designers, have a drink, and browse our new ARTBOOK@Walker design book shop. Insights is a partnership between the Walker Art Center and AIGA Minnesota.

If you can’t make it in person, please tune in to our live webcast on the Walker Channel and participate through Twitter. (#Insights2014)  Here’s a kit for educators, AIGA chapters, and anyone else who might want to throw their own viewing party.

 

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Lance Wyman (NY)
March 4, 7 pm (tickets)

When combined, the art of branding and the science of wayfinding design can profoundly transform a space. Lance Wyman is the humble master of this, designing massive graphic systems for cities, airports, expos, transit systems, zoos, and museums over his more than 40-plus-year career. In the process, Wyman helped to define the field of environmental graphics. His iconic identity for the 1968 Mexico City Summer Olympics—“’60s op-art kinetic typography,” as Wyman calls it—exists as a pinnacle of environmental and branding design and was credited with reintroducing Mexican visual culture back into the nation’s design vocabulary. Other projects include the identity for the 1970 FIFA World Cup, the Washington DC Metro map, the 1980 Minnesota Zoo identity (which was selected as one of the 10 best designs of the year by Time magazine), and projects for the Library of Congress, Jeddah International Airport, Chrysler World’s Fair, and the Aspen Design Conference. His work has been exhibited in museums around the world and is also in the collection of MoMA (New York). Wyman has taught corporate and wayfinding design at Parsons since 1973. Don’t miss your chance to hear from this legendary designer.

 

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Sara De Bondt (London)
March 11, 7 pm (tickets)

Sara De Bondt is the epitome of a cultural designer, combining a love of contemporary typography with a deep investigation into the history of graphic design. Through her design practice, which consists of client-based work, designing and editing books, and curating conferences, she is consistently contributing to the critical discourse. Her playful aesthetic is idea-based, typographically driven, and always fresh. Her clients include the Nottingham Contemporary and Wiels Centre for Contemporary Art in Brussels as well as projects for the V&A, the Barbican, London’s Institute of Contemporary Arts, Camden Arts Center, and MIT Press. Most recently, she took over the art direction of Tate Etc. magazine. In 2008, De Bondt cofounded Occasional Papers, a nonprofit publishing house investigating the histories of architecture, art, design, film, and literature. In 2009, she curated the conference The Form of the Book, which explored the past, present, and future of book design. She received her MFA from Sint-Lukas, Brussels, and completed postgraduate research at the Jan van Eyck Academie. Prior to opening her own studio in 2004, De Bondt worked for Daniel Eatock’s Foundation 33 in London. She has taught design at the Royal College of Art, Central Saint Martins College of Art and Design, and KASK School of Art.

 

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Martine Syms
March 18, 7 pm (tickets)

LA-based Martine Syms is many things—a graphic designer, a “conceptual entrepreneur,” a net artist—but most importantly, a thinker who examines the assumptions of contemporary America and ways that identity and memory are transformed by the shifting boundaries of business and culture. Her work explores themes as varied as Afrofuturism, queer theory, the power of language, and the spiritual nature of the color purple. The topic of her recent SXSW presentation, “Black Vernacular: Reading New Media Art,” asked the questions: “What does it mean for a black woman to make minimal,  masculine net art? What about this piece is ‘not black’? Can my identity be expressed as an aesthetic quality?” From 2007 to 2011, Syms was codirector of the influential Golden Age project space in Chicago, where she organized dozens of cultural projects and initiated a publishing program of young, emerging artists. She has collaborated with artists Paul Chan and Theaster Gates, and created web design for fashion retailer Nasty Gal, among many other projects. Her work has been exhibited at venues such as the New Museum (New York), MCA Chicago, Capricious Space (Brooklyn), and the Soap Factory (Minneapolis). In her new Insights talk “Black Vernacular: Lessons of the Tradition,” Syms will describe her connection with the black radical tradition, using poet Kevin Young’s ideas as a framework to understand her own design practice and strategies of code-switching.

 

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Henrik Nygren (Stockholm)
March 25, 7 PM (tickets)

There is an effortless simplicity to Henrik Nygren’s work, a Scandinavian modernism that stands in counterpoint to the excess of most visual communication today. His art direction of Stockholm New magazine in the 1990s presaged a global return to restrained typographic palettes and bold photo editorial direction in publications. As Sweden’s premier graphic designer, Nygren has helmed his own studio for more than 20 years, working in the fields of book design, exhibition design, identity and branding, packaging, and communications. His practice caters to cultural organizations such as the Baltic Center for Contemporary Art, Moderna Museet Malmö, the Hasselblad Center, and Phaidon books. Among many other awards, he was the recipient of the 2007 Platinum Egg and  Berling Awards, and his work has been exhibited in Tokyo and Sweden. As an educator, he has had a profound impact on the Swedish design scene, teaching at Beckmans College of Design (Stockholm), Berghs School of 
Communication (Stockholm), the Swedish School of Arts, Crafts and Design (Gothenburg) and Forsbergs School of Design (Stockholm) since 1992. An 896-page monograph surveying the past 25 years of his award-winning work will be published in 2014 by Orosdi-Back. This lecture is copresented with the American Swedish Institute.

 

 

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Insights poster design by Dante Carlos

Printing courtesy the Avery Group at Shapco Printing, Minneapolis